
Highlights issues concerning using databases and computers in the small business environment of the UK and Ireland. Strategy tips and hints for a better computing outcome.
Friday, May 25, 2007
E-mail Marketing
I have been using a mailing program called Constant Contact. It comes with ready made templates and a built in tracking system. Was the email opened, forwarded, bounced, clicked through, all this information is available in real time for the email marketer. It is a relatively inexpensive solution and complies with spamming regulation. It allows recipients to easily unsuscribe. For mailing lists from 50 to 2500 the service costs about £15 per month. If you want to present a professional imagre through email then this is the product for you.

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